Lightcast Blog

Welcome to the Lightcast Blog—your ultimate destination for cutting-edge technologies, innovative features, groundbreaking products, exclusive deals, and must-attend events.

Dec 23, 2025

Best University Journalism Programs Content Management Tips

Discover the best university journalism programs content management systems prepare students for modern newsrooms with streaming workflows and video platforms.

Dec 22, 2025

Video On Demand Platforms Explained: How To Choose The Right Solution For Your Content

Video on demand platforms have transformed content distribution, and this guide explains how they work, what features matter most and how to evaluate solutions

Dec 19, 2025

Why Metadata Matters for Video Discovery and Streaming

Metadata is the foundation of video discovery. Mike explains what metadata is, why it matters for video searchability, and how automated metadata helps!

Dec 18, 2025

Multi-Platform Distribution Is A Requirement

Multi-platform video distribution allows organizations to publish video across websites, mobile apps, and streaming platforms from a single OnlineVide Platform

Dec 17, 2025

Utilizing Analytics to Improve OTT User Engagement

Over-the-top streaming turns all our living rooms (or any room, really), into a personalized cinema.

Dec 16, 2025

Video Content Management Build For A Video-First World

Video Content Management helps organizations organize, distribute, and scale video using a centralized Online Video Platform. The Lightcast Media Cloud delivers

Dec 12, 2025

Enterprise Content Management and how The Lightcast Media Cloud Elevates It!

The Award Winning Lightcast CMS Media Cloud delivers modern Enterprise Content Management by organizing media, automating workflows, and eliminating content cha

Dec 12, 2025

What Is an Online Video Platform and Why It Matters More Than Ever

An Online Video Platform helps organizations manage, distribute, and monetize video at scale. The Lightcast Media Cloud delivers a modern OVP designed for strea

Dec 10, 2025

Developing Cross-Platform Compatibility for OTT Applications

Over-the-top applications let consumers view video content directly over the internet and bypass conventional broadcasting along the way.

Dec 9, 2025

STOP COMPETING. START OWNING. Your Brand's Future Against the Triple Threat

The social media landscape is changing faster than ever—and AI is now one of the biggest disruptors. It’s no longer just a support tool. It’s becoming a full...

Dec 8, 2025

The Complete Guide to Online Class Platforms and Modern Streaming Technology: How Organizations Use Video to Educate, Engage, and Grow

A guide to online class platforms, streaming tools, and OTT technology

Dec 5, 2025

Stop Building on Rented Platforms. Why Content Ownership Matters

Organizations are waking up from the social media dependency dream. Learn why owning your content, data, apps, and streaming platform is now essential.

Dec 5, 2025

Learn All Of The Ways You Can Monetize Your Video Content

How to Monetize Your Streaming Content: The 3 Phases Explained In today’s video, Michael Guerity breaks down one of the biggest questions creators and organiza

Dec 3, 2025

Why Should You Own Your Streaming Platform?

Lightcast founder Andreas discusses the concept of owning your own platform and why relying on solely on social media can be a big roadblock to your success

Dec 3, 2025

Integrating Social Sharing Features into OTT Platforms

Over-the-top platforms are now part of the fabric of daily entertainment and offer up boundless streams of stories to all kinds of viewers
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