Your 2025 Lightcast Rewind

January 14, 2026

"Innovation is about empowering people to do more."
(Satya Nadelia)

As we step into a new year, we're proud to look back on everything we built together in 2025. From powerful AI-driven tools and workflow automations to platform expansions and customer-requested enhancements, this past year was all about helping broadcasters do more with less friction.

Many of these updates were inspired directly by your feedback – real needs from real publishers – while others laid the groundwork for smarter, more scalable media operations. Together, they represent a year of meaningful progress across the Lightcast Media Cloud.

Below, we've highlighted 10 of the most impactful releases from 2025, followed by a recap of additional improvements that helped shape the platform as it stands today.
Let's rewind and explore everything we accomplished together in 2025!

AI-Powered Metadata Generation

Use AI to automatically generate titles, descriptions, keywords, content ratings, and genres, and other metadata for your media items – improving consistency and discoverability while significantly reducing manual effort. This feature helps broadcasters move faster and keep large or frequently updated content libraries organized at scale.

AI Image Generation for Media Thumbnails

Give every video or audio file a visually compelling first impression with AI-generated thumbnails created during encoding. Preview your AI image alongside auto-generated and custom options in the new Thumbnail Selector, and choose the image that best represents your content across the Media Cloud, Apps, and Channels.

AI Subtitles & Translations

Generate subtitles automatically and translate them into multiple languages using AI – making your content more accessible and expanding your global reach. Powered by AI Tokens, this flexible system lets you scale subtitle translation creation based on your needs while maintaining accuracy and efficiency.

MRSS Import Management Tool

Easily bring external media into your Media Cloud with automatic imports from MRSS feeds. Pull in batches of videos or audio items along with the metadata and thumbnails, apply Workflow Presets, and keep your library updated without manual uploads. Perfect for syndicated content, weekly series, or partner feeds.

Live Event Images

Bring your live events to life with custom images that highlight key broadcasts and scheduled programming. Upload a dedicated image for any upcoming live event to create a polished, branded experience across Web Players, Web Apps, Mobile Apps, and LIVE-to-VOD recordings. Stand out with professional, visually consistent events that help viewers quickly identify and engage with your content, from countdown to replay.

Subscription Products: Free Trial Feature

Enhance your existing free trial offerings with more flexible trial durations. What was once a single "first month free" option can now be customized to any length – 7 days, 14 days, 30 days, or more – giving you greater control over how new viewers experience your content. This added flexibility helps you tailor trial strategies to your audience, increase engagement, and improve long-term subscriber conversion.

Devices & Unique Plays in Custom Reports

Gain deeper insight into your audience with Devices and Unique Plays metrics, now available in both One-Time and Scheduled Custom Reports. Track which devices your viewers use, measure unique viewers versus repeat plays, and compare engagement across platforms – all helping you optimize content, measure reach, and understand audience behavior more clearly.

Realtime Live Stream Status (Gcore)

Monitor your live streams in real time with direct visibility into Gcore stream status. This feature provides immediate insight into stream health, helping broadcasters identify issues faster and stream with greater confidence during critical live events.

ACH & One-Time Invoice Payments

Manage your billing with greater flexibility using ACH payments and self-serve one-time invoice payments directly in the Media Cloud. Clients can now switch payment methods, pay individual invoices on demand, and avoid manual processing – making billing faster, simpler, and more transparent.

Download CSV Email Capture Reports

Export Email Capture reports on demand directly from the App Builder as CSV files. Choose flexible time ranges and access fresh viewer data within 24 hours – making it easy to follow up with leads, track growth over time, and integrate email data into your marketing and CRM workflows.

And There's More...

Alongside our top releases, 2025 included a wide range of enhancements focused on flexibility, visibility, and platform expansion – including Upload via URL, expanded LIVE-to-VOD workflows, a 21-day grace period for storage and transcoding, SRT Ingestion Points, improved storage usage visibility, and new CSV export options, such as downloading Video Archive IDs directly from the 24/7 Scheduler to simplify scheduling and content management at scale.

We also continued expanding platform reach with support for Google TV, CarPlay, Android Auto, Hisense Smart TV, and new Podcast distribution platforms, while delivering ongoing improvements to Web Player, Web Apps, the Lightcast API, and more.

And to top it all off, we closed out the year with a brand-new Lightcast logo and website, marking an exciting new chapter ahead.

For a full view of everything released in 2025, visit our Release Notes page.

As we look ahead, your feedback continues to shape our roadmap – and we're excited to keep building smarter, faster, and more scalable tools together.

Thank you for being part of this journey!

Your Lightcast Success Team