Automate Social Media Distribution with the Lightcast Media Cloud
Put your distribution to social media on auto-pilot!
Automate the distribution of your on-demand archives and live-streams to social media platforms like Facebook, Facebook LIVE, YouTube and other social networks.
The Lighcast Media Cloud allows you to create Workflow-Presets which automate all your publishing routines to your accounts on the leading Social Networks.
Never again spend a single minute, hour or day, to upload videos, audio files, live-streams and all their associated metadata like titles, descriptions, keywords or thumbnail gallery images, to different social networks, your websites, mobile apps and TV apps separately. Use the Media Cloud to save dozens, or even hundreds of valuable hours each month, and automate all live-stream and on-demand media publising to all platforms, including social media.
Stream Live to Facebook, YouTube and other Social Networks
No need to send separate live-streams to Facebook, YouTube, your website, your mobile apps and TV Apps.
Just send one stream and let us distribute it to your Facebook Pages, YouTube Channels and other social networking accounts, while publishing the same stream to your website, mobile apps and TV Apps at the same time
- all in one step, with a single stream from your live-encoder.
Through the Media Cloud you can also auto-publish individual videos or entire media archives, add and change metadata and images in real-time across your YouTube Channels, Facebook Pages and other social network accounts.
Publish your On-Demand Archives
Utilize Lightcast.com's Media Distribution Service and accelerate viewership growth beyond your websites. Reach new audiences via social media platform and automate the distribution of your on-demand content and live-streams.
Select a Service Package from "Packages" which includes media publishing to social platforms and request a callback from one of our Streaming Media Consultants to discuss additional distibution options and the most cost-efficient way to utilize video to boost your social media efforts.
Just researching? Here are a few challenges to consider:
- Posting (updates, tweets, microblogs, blogs, events, replies) directly inside your social accounts, or via free posting schedulers, bears great risks to your organization’s reputation and can end up costing outrageous amount of loss in business and public trust. Why? Your staff uses the same social networks both privately and for their work. What happens if your staff believes to be signed into personal account, but is still signed into your corporate account via browser cookies in the background? What if an accidental post on your corporate social accounts is viewed by thousands of customers, potential customers or donors before being detected by you and removed, having caused irreparable damage in the meantime? Our Social Media Management Suite will eliminate this risk entirely.
- Logging in and out of social accounts in order to post, read and respond, costs you numerous work hours each week - hours which could be spent much more effectively on more important tasks - some of which might be delayed endlessly due to the ongoing tediousness of social media work. Our Social Media Management Suite will eliminate the need to log in and out of multiple accounts and posting redundant content across multiple social platforms. Our social media applications and support has the ability to reduce avoidable work time going into redundant social media work of between 5 and 50 hours per week, depending on your current amount of hours spent on social media. Freeing your time up for more important things and helping you streamline your workflow will optimize your efficiency, allow you to reach goals faster and produce greater results with less effort.
- Social Media Marketing is a conversation rather than one-way communication. Responding to social posts about your brand, services, events and products is a key to your success with social media marketing. Listen to what people say and respond to them in a timely manner. But how? This type of social media engagement has been hard to realize for small- and medium-businesses, and has been reserved to large organizations with a budget for full time social media managers. You can now achieve the same results with your existing staff or a part-time workers. Even with volunteers if you are a NPO/NGO. Our Social Media Management Suite displays all comments and posts about your brands and services across all social networks and platforms - even those you don’t have an account on yet - and it allows you to respond instantly without logging into a single social account. You can post all forms of social media to all platforms - instantly or scheduled - read and reply to all comments and track the statistics of your social media impact: all in one place, with one click. In addition, our social media managers are available at your fingertip to help consult, support and assist you.